Chugg Entertainment Partners with Homebake

By: Al Newstead, Originally Posted on ToneDeaf, September 27, 2012

It seems that Australia’s top-ranked music promoter, Michael Chugg, is keeping himself very busy lately.

Fresh from the announcements that Splendour In The Grass promoters Jessica Ducrou and Paul Piticco had bought into Falls Festival, and promoter Paul Dainty had partnered with ex-Big Day Out boss Vivian Lees, fellow promoter Michael Chugg seems keen to get in on the action with the recent announcement of moving into A&R with a new business partnership.

In the wake of the A&R Worldwide/Chugg Entertainment partnership, and branching out into new genre territory with the announcement of bringing an new Dance music festival to Australia, Chugg today has more moving and shaking to announce.

The promoters for Homebake, IMC and Village Sounds, have today announced a new partnership with Chugg Entertainment that will make them co-promoters for the annual music festival

A press statement issued today said that the newly forged alliance “is effective immediately and will see this new configuration of Australian music industry stalwarts forge forward with the 2012 event, and then ongoing for years to come.”

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